…….Razzl Set To Infuse The Tournament With Enthusiasm And Energy


Razzl, the dynamic and vibrant beverage brand recognized for its unique taste has been announced as the official soft drink of the 2024 Africa Cup of Nations, which holds next January in Ivory Coast. The drink was on Monday in Lagos announced as the Exclusive Official Soft Drink of AFCON 2024.
At a media briefind held on Monday at Eko Hotel and suites to unveil the groundbreaking partnership with the Africa Cup Of Nations, The Chief Executive Officer Ultimum Limited, Mr. Austin Ufomba stated that as the exclusive official soft drinks brand of AFCON, Razzl will infuse the tournament with enthusiasm, energy, and refreshing beverages.

“We are honored to play a role in enhancing the overall experience for players, fans and everyone who cherishes the beauty of football. Through this partnership, we aim not only to quench thirst but also to ignite excitement and create an atmosphere that allows football fans to LIVE THE MOMENT. We want to be more than just a brand on the sidelines; we want to be a part of the celebrations, the victories, and the exhilarating moments that define this tournament” he said.
Ufomba further stated that as part of the activation, Razzl will be unveiling its freestyle football challenge for youthful freestylers and football fans to express their unique flair and ingenuity through captivating tricks, mesmerizing moves, and impressive performances inspired by the excitement of the AFCON.

Some of the notable faces present at the event are former Nigerian football stars Victor Ikpeba, julius aghahowa, Peter Rufai, amongst others .
According to Ultimum Limited, makers of Razzl, the brand of carbonated soft drink with unique taste and sensation that has been launched across Africa including Nigeria and is already making remarkable footprints across the continent. Razzl is not just a drink; it is a celebration of freshness, an attitude and an inspiration to discover oneself, be original and to be on the spotlight. As the exclusive official soft drink brand, Razzl will infuse the AFCON 2024 tournament with its exhilarating flavours, refreshing presence, and boundless enthusiasm, enhancing the overall experience for fans, players, and spectators alike.
The partnership highlights the commitment by Razzl to create memorable experiences, celebrate the love for football, and contribute to an electrifying ambiance that unites fans in their passion for the game.
Razzl’s collaboration with CAF signifies an exciting opportunity to connect with diverse audiences through innovative activations to resonate with the tournament’s fervour. As part of the activation, Razzl will be unveiling its freestyle football challenge for youthful freestylers and football fans to express their unique flair and ingenuity through captivating tricks, mesmerizing moves, and impressive performances inspired by the excitement of AFCON.


The Razzl freestyle football challenge will appeal to its talented younger, energetic audience, showcasing its products alongside the excitement and creativity of freestyle football.
and digital campaigns and limited-edition packaging. More details about all these activities can be found on our social media handle @drinkrazzl on all social media platforms.
Other activities to follow this launch will be a Consumer and Trade Promos that will involve winning of all expense paid tickets to the AFCON, execution of Fan Zones as well as exciting advertising, experiential
Razzl is available in exciting variants of Cola, Orange, Grenadine, Lemon and Pamplemousses and is readily available both in offline and online trade channels.

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